McKenzie Garrison was named the Director of Marketing & Communications in December 2020 and the Sr. Director of Marketing and Communications in 2022. Garrison previously served as the Assistant Director of Marketing & Communications and joined the National Office in July 2018 upon its relocation to Charlotte, NC. As the Director of Marketing and Communications, Garrison oversees all national office and athletics communications and marketing activities. She also manages the NJCAA Network and post-season marketing and communications coverage for NJCAA championships.
In August 2019, Garrison was promoted to Assistant Director of Marketing & Communications after serving as the Marketing & Communications Associate for a year. As Assistant Director, Garrison was responsible for assisting with all internal and external marketing efforts, media relations creation and execution, and providing support for sports communications and championship events.
Garrison has served an integral role in the national office as the NJCAA has launched new initiatives and updated the association's brand, including the newly revamped NJCAA website and NJCAA Network. Leading the marketing and communications department, Garrison will serve as a member of the NJCAA leadership team to carry out the goals and vision of the national association.
A native of North Carolina, Garrison was born and raised in Newton, NC. She earned her undergraduate degree in Sport Management in 2017 from Catawba College in Salisbury, NC where she was a member of the women's volleyball team for four years. Upon graduating, she continued her education at the University of South Carolina in Columbia and earned a Master's in Sport and Entertainment Management in December 2018.
At the NJCAA National Office, Garrison serves as the primary media contact for DI football, DI men's basketball, and DI baseball.